Christmas 2007. Thousands of children are left without Mickey Mouse's house due to lack of stock.
I remember it because I lived it. It is not that my son asked us, that he was 23 months old, but since he liked the drawings we thought he would like the house.
We soon realized that it was an impossible mission. We went through several toy stores and we didn't find the toy in any of them. The truth is that I did not understand then how a toy of Mickey Mouse, the flagship of Walt Disney, a mouse that is 80 years old, could run out and I do not understand how A year later, history has a tendency to repeat itself.
Last year, several “horny” buyers and even parents with few scruples who already had the house for their son used the toy as resale merchandise and bagged up to 255 euros for a toy that cost 51 euros.
This year has a price of around 49 euros, and given that many families are having trouble finding it in the toy stores, I decided to take a tour on ebay to see how the issue was.
Well, yesterday one sold for € 91.51 plus 12 shipping costs and I do not want to imagine how much prices will come when Christmas comes a little closer, say here 3 or 4 weeks.
Famosa has made a statement on its website that ensure that it is not sold out and that all children will have their Mickey Mouse home, as they will continue to distribute it until January 2, 2009. However, no one seems to trust, especially when the same statement says that they are also serving the toy to Italy, Portugal and France, where demand must also be very high.
And all this makes me think. Famosa is trying and maybe she gets it (or maybe not), we could judge the ethics of resellers who do business with children's toys, but to what extent do parents have to spend more than double what a toy costs? ?
