Percentile It is the first second-hand clothing store for children on the Internet. Offer almost new clothes They buy and select themselves. For this, they photograph and sell again through their online store with prices 70% cheaper than the original store price.
It is a very timely option for the current situation, although it seems to me that it may have continuity over time once we get used to buying on the Internet more frequently. He video illustrating the article It is perfect to explain how Percentil works and also has an impeccable realization.
In the summer of 2012 Percentil was presented and five months later the company is increasing its turnover month by month, employs 15 people and is a great option for christmas shopping.
Percentile is inspired by the custom that children have to grow every day, which means that in a matter of months the clothes bought with effort and enthusiasm have become small, sometimes almost new and in the case that they are also given clothes, probably without putting.
The main value of Percentile is the exhaustive process of filtering and manual selection of each of the garments, which guarantees quality and eliminates any possible prejudice towards second-hand clothes. This is confirmed by the more than 4,000 customers who visit the online store every day. Clothing that is not considered adequate is donated to the Caritas wardrobes.
In the study conducted by Percentil in May 2012, 500 Spanish parents, with children between 0 and 12 years old, 78% would buy second-hand clothes for their children in an online store and 64% would sell their children's almost new clothes. Probably these percentages can be raised if the experience of collecting and shipping clothes is improved.
Percentile figures can only improve so we wish them the best for the future. In these five months they have managed to triple the staff of employees, buy almost 25,000 children's clothes, sell almost 15,000 and multiply the billing month by month becoming one of those Spanish SMEs that will close the year 2012 with strong growth and a hopeful look before 2013.
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