With 'Recycle and share' many children in need will receive a toy at Christmas

The Alicante toy company Cayro has launched an alternative solidarity initiative, which aims to send toys to needy families, giving a second chance to all stored games that other family nuclei no longer use.

Through the “Recycle and Share” initiative, backed by the Spanish Association of Toy Manufacturers (AEFJ), between November 15 and December 15, parents and children can bring games in good condition to any of the Dideco stores distributed by The whole Spanish geography. There they will be in charge of storing them and sending them to the Remar International NGO, based in Madrid. A non-profit association that aims to improve the quality of life of children and families without resources. For each donated game, you will get a 10% discount bonus to redeem in the next Cayro educational game purchased at Dideco stores.

Given the increase in the population at risk of poverty, and taking into account that many families must drastically reduce investment in games and toys at Christmas, we all have the opportunity to transmit values ​​such as solidarity or generosity to children. Thus, we can organize the classification of games and toys at home, to donate to different initiatives.

Cayro advises keeping only those toys that have been used at least three times during the last year, placing games that invite to socialize and play as a team in accessible places and finally, sorting them by age, in order to facilitate donation to associations without profit motive that organize toy collection campaigns for Christmas

You can follow the campaign through the social networks of Cayro (Facebook / Twitter) and Encourage your children to participate!